Senior UX Designer with 8+ years of experience in fintech and proptech, specialising in mobile and web solutions. Expert in UX/UI design, design systems, and information architecture, with a strong ability to create scalable and user-friendly digital experiences. Proficient in Figma, prototyping, and usability testing, with a data-driven approach to improving engagement and accessibility. Adept at collaborating with cross-functional teams and leading design initiatives.
SKILLS
USER EXPERIENCE & RESEARCH
UI & VISUAL DESIGN
Tools & software
development knowledge
PROJECT MANAGEMENT
Experience
Senior Product Designer
June 2025 - Now
Zens Consultancy
Reading, United Kingdom
Designing an agent-based AI platform focused on decision-making, automation, and data interaction.
Defined a decision-first UX model (Intent → Insight → Action), restructuring how users interpret data and execute tasks within AI-driven workflows
Transformed a traditional dashboard paradigm into an intent-driven interaction system, improving clarity and reducing cognitive load in complex environments
Translated AI/LLM capabilities into structured, user-centric interfaces, enabling more intuitive interaction with automation and insights
Established a scalable design system for AI interfaces, standardising components for insights, actions, and data visualisation
Validated core product flows through prototyping and user testing, identifying usability gaps and improving task clarity
Collaborated with product and engineering teams to align AI capabilities with real user needs and operational goals
Senior Web Designer
Dec 2021 - May 2025
Finspire Technology
Reading, United Kingdom
Web Designer
Oct 2020 - Mar 2022
Link Logistics
Remote
Link Logistics is largest owners of logistics real estate in the U.S.
Led UX/UI design for PIM App from 0 to 1, a real estate portfolio management tool, now used by 100+ property managers.
Improved approval workflows, achieving 40% faster approvals and 60% fewer emails.
Enhanced filtering, cutting search time by 50% and boosting data accuracy by 20% through Yardi integration.
Keywords: UX Design, Web App, SaaS, Real Estate, Proptech, Figma, User Experience
UX Designer
Oct 2020 - Jun 2022
Walgreens
Remote
Walgreens is a Fortune 500 company (16th largest U.S. Company by revenue)
Designed Velocity from scratch, a real estate management platform used across 10K+ Walgreens stores, managing $2.8B in annual rent expenses.
Developed a responsive real estate platform integrating multiple APIs to streamline property listings, leasing, and investment workflows.
Designed the Walgreens Real Estate portal, improving property listings, leasing, and investment workflows.
Keywords: UX/UI Design, Enterprise SaaS, Real Estate Management, Responsive Design, Figma
Web Designer
June 2020 - December 2020
Forten Technology
Reading, United Kingdom
Forten Technology is developing a consumer-focused digital bank for Forten Limited, aiming to challenge existing players and become a primary banking choice by offering a wide range of products.
Designed B2B and B2C banking apps, ensuring consistency in a 100-person team.
Continually proposing solutions for UX challenges and new features for mobile & online banking products.
Led design walkthroughs, QA oversight (cutting issues by 20%), and refinement sessions.
Enhanced the design system and created high-fidelity prototypes, speeding up approvals by 30%.
UX Designer
Sep 2019 - Dec 2020
PPMAP Ltd.
Reading, United Kingdom
Conducted research to identify mills’ and traders’ needs and informed design decisions.
Analyzed competitors to contribute to UX strategy improvements.
Led the initiative on user research and usability testing, providing critical insights that shaped the app’s design direction.
Developed interactive prototypes with Figma ensuring a dynamic user experience.
Freelance Top Level Designer
Aug 2017 - Jun 2022
99Designs by Vista
Remote
99designs by Vista, is a global creative platform that makes it easy for clients and freelance designers to work together online.
Selected as a Top-Level Designer on 99Designs, a recognition awarded to a small group of elite designers for their expertise and consistent high-quality work.
Certified in Print and Brand Guide by 99Designs, showcasing proficiency in visual identity and print design.
Completed 40+ successful projects, working with global clients like Mitsubishi Motors and Jaguar & Land Rover.
OTHER Experience
Certified Investigator
Nov 2013 - Sep 2016
Capital Markets Board of Türkiye
Istanbul, Türkiye
The Capital Markets Board of Türkiye regulates and supervises the securities markets. It ensures fair market practices, protects investors, and promotes transparency and efficiency. The CMB oversees market participants, enforces compliance, and manages public offerings and mergers.
Led high-profile investigations into market manipulation, insider trading, and front-running crimes within Turkey's largest companies by market capitalisation, preparing comprehensive audit reports.
Conducted pioneering research on early detection methods for market manipulation in the national bond market, significantly enhancing detection quality.
Mentored over 50 prospective and junior investigators through targeted workshops and personalised 1-on-1 project supervision.
DEGREE
B.A. in Economics
2006-2013
Boğaziçi University
Istanbul, Türkiye
certifications
Enterprise Design Thinking Practitioner
IBM
2025
|
Online Course
Designing User Interfaces and Experiences (UI/UX)
IBM
2025
|
Online Course
UXPA UK
User Experience Professionals' Association (UXPA)
2022
|
Membership
UX Design Certificate
2021
|
Online Bootcamp
IxDF
Interaction Design Foundation (IxDF)
2020
|
Membership
Graphic Design Specialization
California Institute of Arts
2019
|
Online Bootcamp
Frontend Developer Certificate Program
IT Proffessionals
2019
|
Online Bootcamp